Learnings from Guy Kawasaki’s book “Enchantment”

Posted on April 30, 2011


I recommend reading last Guy Kawasaki book : “Enchantment” for Entrepreneurs but also for managers, team leaders….

Even if you read his previous books, he goes one step further about “how to construct your team and business network”. Some interesting learnings’ experiences on how to engage people and how to break resistance when launching a product or a new idea.

I really like the story about “make things simpler for people” and the recycling bin example ….

Remaining difficult is to improve ourselves in the application, extrapolation of all his brilliant and “good sense” ideas !

If you can attend one of Guy’s presentation, jump on the invitation :  very energysing

Special for you : Guy’s autograph on THE  book ….thanks to French Editor Diateino who invited me at ESCP conference.

Posted in: EDIVISTA Blog